K MURALIDHAR VARMA
Phnom Penh,12
Summary
Accomplished Country Head with advanced business management expertise and drive toward competitive development. Translates ideas into actionable policies and achieves remarkable results. Cultivates collaborative environment with efficient operations and effective team dynamics using smooth problem-solving and conflict management abilities. .
Overview
16
16
years of professional experience
Work History
Country Head
Hetero Labs Limited
03.2022 - Current
- Successfully registered and started operation of Camber Pharmaceuticals, a subsidiary of Hetero Labs limited in Cambodia, Handling product portfolio like Biosimilar, Oncology, Covid- Drugs, ARV, Cardio-Diabetic, CNS, and participating government and Private Hospital tenders for Virology and COVID-19 drugs, Overseeing various functions of Camber includes sales, Inventory, Product registrations, Distribution, Sales training and Profit & Loss management handling a team of 34 members including 1 RBM, 4 ASM, 2 PM, 21 MR and 6members in Finance & Logistics.
- Planned and executed strategies to increase business and drive profit growth
- Identified issues and solutions to eliminate and maximize workflows
- Developed tactical and strategic plans for each vendor aligned with the core business vision
- Assisted management with successful strategies for implementing plans, policies and long-range business goals
- Drove new business opportunities, emphasizing service diversification and optimal resource utilization
- Facilitated cross-functional communication between Teams involved in negotiations, marketing and customer relations
- We achieved business objectives by negotiating vendor contracts and overseeing compliance with terms
- We increased business profitability with skilled oversight of KPIs and employee activities.
National Sales Manager
UAS Pharmaceuticals Pty Ltd, Phnom
10.2018 - 03.2022
- Annual target sales plans by understanding and articulating customers' needs and available sales opportunities
- Training the sales team on the products, visiting & maintaining excellent relationships with distributors and conducting promotional activities, including CME and other activities
- Monitored sales and provided support to distributors from time to time
- I handled a team of 27, including 2 RBMs, 3 ABMs, and 22 MRs
- Annual business turnover of $ 7.1Mn 2021, annual business turnover of $ 6.2Mn 2020, annual business turnover of $ 5.5Mn 2019, and annual business turnover of $ 4.6Mn 2018
- Regulatory requirements to get the products registered in a specific country complete product registration process - preparation of dossier, submission, approval from Drug Authority
- Provided feedback to management regarding customer needs, problems, interests, and competitive activities
- I provided
- Increased sales revenue by implementing innovative marketing strategies and effective sales team management.
Business Manager
Bhargava Phytolab
02.2016 - 10.2018
- I handled Cambodia, Vietnam, Laos, Malawi, and Zambia based in Cambodia
- Interacting with the Distributor's Sales team and training them on the products of the company, regularly visiting & maintaining excellent relationships with the leading distributors in the countries mentioned above, Conducting promotional activities, including CME and Clinical activities
- Monitoring Team Sales, providing support to Distributors from time to time, and fieldwork with the sales team
- Authored budgets, forecasts and financial reports to meet targets.
Business Development Manager
Sanofi
10.2013 - 01.2016
- Covering institutional business for Andhra Pradesh and Telangana states and hospitals like South Central Railways, ESIC state and Central, APMSIDC, Singarenni and DMHO'S(Diabetes, CNS, Oncology, Nephrology and Mass therapy)
- Increased client base by identifying new business opportunities and cultivating strong relationships with key decision-makers.
- Developed and implemented strategic plans for business growth, resulting in increased market share and profitability.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
Product Specialist
Novartis Oncology
09.2012 - 10.2013
- Oncology:
- Covered all major oncology hospitals in Andhra Pradesh and Telangana states, including government and private hospitals
- Product enhancements for existing brands and managed the launch of new products.
- Expanded into new markets by launching new product lines and improving customer acquisition strategies.
Territory Business Manager
ASTRAZENECA
10.2010 - 09.2012
- Looking all over Hyderabad Corporate Hospitals like Yashoda, AIG, KIMS, Care, Apollo and Global Hospitals Coordinating with a team of 12 Reps in Sales and conducting Marketing activities
- Managed a complete sales cycle with a clear focus on Marketing activities
- Successfully done 105 marketing activities in a financial year
- I reported directly to National RBM.
Marketing Executive
Ranbaxy
06.2008 - 09.2010
- Handled hospital business in different specialities (Exposure to Gastro, Urology, Gynecology, Pediatric and Dermatological products)
- Increased brand awareness by developing and implementing innovative marketing campaigns.
- Developed new branding strategies and marketing collateral to foster business development and achieve revenue targets.
Education
M.Sc. - Biotechnology
Sri Venkateswara University
Tirupathi04.2008
Bachelor of Science (B.S - Biotechnology, Botany and Chemistry
S.V University
Kadapa06.2006
Intermediate -
Board of Secondary Education
Kadapa06.2002
St. Joseph English Medium High School
Skills
- Brand-building strategies
- Complex negotiations
- Marketing and sales strategies
- Comprehensive problem-solving abilities
- Presentation skills
- Planning, organization and project management skills
- Financial Oversight
- An open-minded approach to new ideas and concepts
- Communication and interpersonal skills
- Commercial awareness
- Excellent observational skills and attention to detail
- LANGUAGE
- Englishaspose_nerdinfographic_0_45
- Proficient (C2)
- HOBBIES
- Playing Cricket
- Watching Movies
- Fishing
- Farming
- History
Languages
Telugu, Hindi
Native language
English
Proficient
C2
Timeline
Country Head
Hetero Labs Limited
03.2022 - Current
National Sales Manager
UAS Pharmaceuticals Pty Ltd, Phnom
10.2018 - 03.2022
Business Manager
Bhargava Phytolab
02.2016 - 10.2018
Business Development Manager
Sanofi
10.2013 - 01.2016
Product Specialist
Novartis Oncology
09.2012 - 10.2013
Territory Business Manager
ASTRAZENECA
10.2010 - 09.2012
Marketing Executive
Ranbaxy
06.2008 - 09.2010
M.Sc. - Biotechnology
Sri Venkateswara University
Bachelor of Science (B.S - Biotechnology, Botany and Chemistry
S.V University
Intermediate -
Board of Secondary Education
St. Joseph English Medium High School
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